In today’s business environment the role of marketing is crucial to launch the product in the market. It builds a better products distribution being the main management task for any creative product. Once the CCIs representative has positioned its product in the target market, it’ll become possible to select effective sales channels that will maximize the company’s profits. The problem is that promotional budgets are almost always limited at the start-up stage of a business, but “not to drain marketing budgets” is the task of every aspiring entrepreneur. Low-budget marketing is the optimal solution. As part of the training seminar, the following aspects will be touched:
– Why low-budget marketing is not what you think?
– Low-budget marketing: first steps.
– Low-budget communications – for whom? which? as?
– Guerrilla marketing, its effectiveness, and its underestimation in marketing plans.
– WOM – as a low-budget communication tool.
Two practical cases about guerrilla marketing and generating WOM will be considered during seminar.
Format: Online TEAMS
Date: July (the define date will be announced later)
To take part, please, register.
